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发布时间:2021-01-20

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Assessment 1(a) Individual report 1500 words, Due week 6.  
Each student is required to select an international company which has its head office in one of the following countries; namely, Singapore, Germany, Vietnam, South Korea, or Dubai and identify key contemporary challenges that the company is facing in the international business environment.

Students are expected to conduct comprehensive research and in-depth analysis on the key contemporary challenges, with the attendant key issues, confronting the international company, and write a report on their findings.

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This requires students to thoroughly researching a range of sources including, newspapers, journals, databases, web sites and company internet sites. As a guide the following structure can be adopted

Introduction. This should include background information about the organisation and the associated industry. The description should set the context in which this study has been conducted.

The major issues and challenges associated with this organisation. This may include reference to other organizations within this industry as well as the general business environment.

Developments and trends dealing with the identified challenges. A review of appropriate industry commentary on developments in dealing with the identified challenges. This may include your own observations based on your learning to date.
The marking criteria is provide below

TBS 923  Marking Criteria for Individual Report

Criterion
Unsatisfactory
Fail
0-49%
Barely Satisfactory
Pass
50%-64%
Satisfactory
Credit
65%-74%
Superior Quality
Distinction
75%-84%
Outstanding Quality
High Distinction
85%-100%

Introduction: Company background and Industry

10% A poor introduction containing minimal information about  the organisation  and/or industry A general introduction  containing insufficient information about  the organisation  and/or its industry
A clear introduction with adequate information regarding  the organisation  and industry A well thought out introduction with clear information about  the organisation  and industry A comprehensive introduction with substantial information about  the organisation  background and industry

Issues and Challenges

20% An inadequate section with poor understanding of issues and challenges and minimal information A general understanding of the issues and challenges associated with this organisation

A clear understanding of the issues and challenges associated with this organisation and industry A demonstrated  understanding of issues and challenges  associated with the organisation and supporting information about the industry. A comprehensive understanding of issues and challenges associated with this organisation with substantial supporting information  about the industry.
Developments and Industry Trends

20% An inadequate section with poor understanding of  developments and industry trends
and minimal information A general understanding of  developments and trends
associated with this industry
A clear understanding of the  developments and trends
associated with this industry
A demonstrated  understanding of developments and trends associated with this industry. A comprehensive understanding of developments and trends associated with this industry.
Understanding of theory

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